GIULINI PARADES AT DESIGN’N’FASHION IN MILAN
GIULINI “parades” at Design’N’Fashion during Milan Fashion Week. The meeting between design and fashion inside a prestigious location: Palazzo Bocconi in downtown Milan. During this exclusive event, Giulini presented its collections as a testimonial of the bathroom furniture world, alongside other brands in the industry and talented emerging designers.
An immersive experience experienced firsthand by all guests present. A special moment conceived by visionaries Marco Poletti and Tariel Bisharyan, two creative minds who were able to bring together two worlds, such as Fashion and Design, creating sophisticated and elegant environments.
Special themed boxes played a key role in presenting very important issues.
DNA MADE IN ITALY by Marco Poletti
The box dedicated to the theme DNA MADE IN ITALY, where Giulini was able to explain, as Italian excellence, its values of Creativity, Quality, Innovation, Craftsmanship, Historicity and Sustainability.
Preview SPACE-D – Almaty
Next was the one where SPAZIO-D, an area connected to the 86th Italian Cultural Institute in Almaty, was previewed, both designed by arch. Marco Poletti. A real link between Culture and Business where Italian Design is the absolute protagonist.
DESIGN AND ART by Marco Poletti
To conclude a special box: Design and Art, united by a common denominator, creativity.
On the one hand are the design collections, signed by Marco Poletti, and on the other are the artworks. Both interpret the same creative cue and start from the same point and then express themselves with two different languages, but which remain in tune and magically attract each other.
Giulini’s Ego was displayed here with the multicolor theme enhanced by an explosion of colors.
Producer and Art Director Design Marco Poletti @marco_poletti_architect @dna_madeinitaly
Set Design Director Gaia Zanotti @gaiazanotti.design
Producer and Art Director Fashion Tariel Bisharyan @tariel.bisharian